![Nike's typical shopper is a white, GenX male making over $80,000 and dropping about $90 per shopping trip Nike's typical shopper is a white, GenX male making over $80,000 and dropping about $90 per shopping trip](https://cdn.businessinsider.nl/wp-content/uploads/2023/05/643079f03007470019fe311f-scaled.jpg?ver=1683226953)
Nike's typical shopper is a white, GenX male making over $80,000 and dropping about $90 per shopping trip
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