Examining the earned media impact of Nike's new campaign
Nike, Once Cutting Edge, Seeks to Regain Its Brand Aura - The New York Times
Nike Social Media Policy by Olivia Paul on Prezi Next
Nike's Colin Kaepernick Ad Campaign: Courting Controversy or Playing Politics? - Banfield Agency : Banfield Agency
Darren Rovell on Twitter: "How much in publicity value has Nike garnered since Colin Kaepernick first released this ad on Monday afternoon? Here's the math from @ApexMGAnalytics. https://t.co/DkoVRZmjhp" / Twitter
Nike ethical issues | Ethical Consumer
Nike Seizes Controversy By The Bullish Horns
Just Do It: How Nike Does Public Relations | PR Superstar
Worst PR Disasters of 2019 - Contentworks
Consumers split over impact of Nike's Colin Kaepernick campaign
Nike campaign tests 'all publicity is good publicity' adage - RetailWire
3 Valuable PR Lessons You Can Learn From the Nike Controversy
When bad publicity fuels brand image
A Social Media and Sentiment Analysis of Nike (NKE): What Does It Mean for Future Purchase Intent? | Sentieo
Data shows Nike is the most damaged associated brand following FIFA scandal
Nike shares slip on the heels of Zion Williamson sneaker malfunction
NIKE's 8 Powerful Marketing Strategies & Tactics
Just Divided over Nike's New Ad - Mindful Marketing
Just Do It: How Nike Does Public Relations | by Jill Kent aka PR Superstar | Medium
Just Do It: How Nike Does Public Relations | by Jill Kent aka PR Superstar | Medium
Assessing the fallout--good and bad--of Nike's Kaepernick ad | Ad Age
Nike Sustains Swift Reputation Hit Following Kaepernick Ad
