![The day Michael Jordan's mother changed Nike's history forever: 'Even if you don't like it, you're going to listen to them' | Culture | EL PAÍS English The day Michael Jordan's mother changed Nike's history forever: 'Even if you don't like it, you're going to listen to them' | Culture | EL PAÍS English](https://images.english.elpais.com/resizer/aZbgh_kVVse503gNqn7eYHuKHRs=/1200x675/cloudfront-eu-central-1.images.arcpublishing.com/prisa/BKZDZY4PVBBW5PB3C4AK52OIDY.jpg)
The day Michael Jordan's mother changed Nike's history forever: 'Even if you don't like it, you're going to listen to them' | Culture | EL PAÍS English
![1984-85 Michael Jordan Game Used Air Jordan I Sneakers Attributed To 3/5/1985 Game (MEARS) | Sotheby's & Goldin Auctions Present: A Century of Champions | 2020 | Sotheby's 1984-85 Michael Jordan Game Used Air Jordan I Sneakers Attributed To 3/5/1985 Game (MEARS) | Sotheby's & Goldin Auctions Present: A Century of Champions | 2020 | Sotheby's](https://sothebys-md.brightspotcdn.com/dims4/default/ba4360a/2147483647/strip/true/crop/2000x1500+0+0/resize/2048x1536!/quality/90/?url=http%3A%2F%2Fsothebys-brightspot.s3.amazonaws.com%2Fmedia-desk%2Fc3%2F1c%2F4db2b1fd40c0b51b0dee73a74132%2Fbqtbj-1.jpg)
1984-85 Michael Jordan Game Used Air Jordan I Sneakers Attributed To 3/5/1985 Game (MEARS) | Sotheby's & Goldin Auctions Present: A Century of Champions | 2020 | Sotheby's
![How Much Was Michael Jordan's First-Ever Nike Deal Worth? Looking Back on the NBA Legend's 1984 Contract - Sportsmanor How Much Was Michael Jordan's First-Ever Nike Deal Worth? Looking Back on the NBA Legend's 1984 Contract - Sportsmanor](https://cdn.sportsmanor.com/wp-content/uploads/2023/05/14061911/Michael-Jordan--1140x597.webp)
How Much Was Michael Jordan's First-Ever Nike Deal Worth? Looking Back on the NBA Legend's 1984 Contract - Sportsmanor
![Michael Jordan's Nike Air Ship trainers sell for $1.5m to smash auction record | Michael Jordan | The Guardian Michael Jordan's Nike Air Ship trainers sell for $1.5m to smash auction record | Michael Jordan | The Guardian](https://i.guim.co.uk/img/media/cf5ab4d022c7ab2ed17d005265e7cd7c151c5a84/0_358_5271_3162/master/5271.jpg?width=1200&height=900&quality=85&auto=format&fit=crop&s=e0ea7cb0232c31b14fe3ea240fe3e951)
Michael Jordan's Nike Air Ship trainers sell for $1.5m to smash auction record | Michael Jordan | The Guardian
![How Nike Air Jordan trainers went from being banned by NBA in 1985 to making $3billion in 2020 – The US Sun | The US Sun How Nike Air Jordan trainers went from being banned by NBA in 1985 to making $3billion in 2020 – The US Sun | The US Sun](https://www.thesun.co.uk/wp-content/uploads/2020/05/NINTCHDBPICT000583739408.jpg)
How Nike Air Jordan trainers went from being banned by NBA in 1985 to making $3billion in 2020 – The US Sun | The US Sun
![Jon Erlichman on Twitter: "1984: Nike hoped for $3 million in Jordan sales over 4 years. 2022: Nike generates $3 million in Jordan sales every 5 hours. https://t.co/8BcU5VqKzf" / Twitter Jon Erlichman on Twitter: "1984: Nike hoped for $3 million in Jordan sales over 4 years. 2022: Nike generates $3 million in Jordan sales every 5 hours. https://t.co/8BcU5VqKzf" / Twitter](https://pbs.twimg.com/media/FZ-T311WIAIbeVX.jpg:large)
Jon Erlichman on Twitter: "1984: Nike hoped for $3 million in Jordan sales over 4 years. 2022: Nike generates $3 million in Jordan sales every 5 hours. https://t.co/8BcU5VqKzf" / Twitter
![Modern Notoriety on Twitter: "Left: Photo taken in 1984 of Michael Jordan wearing Bred Nike Air Ships, the pair famously banned by the NBA Right: Photos taken in 2020 of MJ's "Banned" Modern Notoriety on Twitter: "Left: Photo taken in 1984 of Michael Jordan wearing Bred Nike Air Ships, the pair famously banned by the NBA Right: Photos taken in 2020 of MJ's "Banned"](https://pbs.twimg.com/media/EXBa7DNXgAAkIFM.jpg)